The Anthill Story

Posted by Jacob Goodwin in Company - Last updated

As you know by now, every month we sit down with one of the team here at Anthill HQ to help you get to know about us that little bit more.

But we thought it was about time we went beyond the names and the faces.

And that we were long overdue a dive into Anthill itself. It’s time we told you the Anthill story…

Anthill Wasn’t Built In A Day

Back in 2010, Anthill’s Founder and CEO John Endeacott, was busy running a web development agency.

However, in consulting with agency clients, he kept coming across the same issue time and again…

“Business owners, understandably, wanted more enquiries from their websites.

Yet, once they got them, they couldn’t control the experience.

Service levels, slowly but surely, started to slip.”

He decided to do something about it.

What started as a traffic light system to monitor online enquires quickly grew to cover the full customer journey.

As Anthill caught the eye of potential clients, what began as a side project soon emerged into a booming business.

Organisations were now able to clearly see how customers were being handled, satisfaction levels soared, and growth swiftly followed.

Premises were secured in Otley as the team began to grow and Anthill started turning heads.

As the plaudits continued to roll in, and long term relationships such as those with Kutchenhaus, which we proudly still possess today, were formed, it was time to move again.

The bright lights of the big city proved too great a lure and Anthill came to Leeds.

The Anthill Story Today

Since those early days, Anthill has evolved into a highly refined online solution that organises all your customer activity.

Customised workflow streams combine with the ability to automate time consuming activities whilst highly tailored dashboards provide a 360-degree view into the day to day for each unique team.

These processes allow organisations to orchestrate their operational activities with ease.

Using Anthill’s features like Lego bricks, organisations can give their operation a solid foundation for stable growth, guaranteeing the highest quality service for current and future customers alike.

Much like our technological capabilities, Anthill has continued to grow both in terms of client relationships and headcount.

With staff now numbering double digits and revenue continuing to rise, we’ve come a long way!

The Anthill Mission

Our mission is to help companies provide a consistent customer experience across teams, channels and locations.

Ultimately, we’re here to ensure your customers love engaging with your business.

Anthill can be the blueprint for success for your customer strategy, enable you to realise your operational vision and give you the edge over your competition.

Every interaction a potential customer has with your organisation is critical, so what can you do to control the outcome?

We know it is impossible to control everything that goes on with your customers, but you can regulate your own internal process.

Technology can be an enabler of great experience; allowing staff to perform to the best of their ability. The right infrastructure helps customers to interact with and purchase from you with ease.

Our technology gives you maximum insight over your customer interactions, no matter how many locations you operate in, how many teams you have or how many channels you sell through.

Welcome to Anthill.

Ready to see how we can help your organisation? Click here.


To stay up to date with the latest Anthill updates, make sure to check out the rest of our Company News.


Jacob Goodwin -

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