Anthill Blog

Actionable Insights to Accelerate Growth

Why Customer Testimonials Are So Important For Your Success

When reviewing products or providers, what are you most likely to turn to for reassurance? Sales copy? Marketing collateral? Or independent customer testimonials? “90% of people trust what a customer says about a business more than what that business says about itself”. Testimonial Statistics Whilst product specs and engaging feature descriptions can sell a customer […]

Jacob Goodwin -

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5 Tips To Get Referrals From Customers

There are few ways of generating new opportunities that are quite as effective as customer referrals. Not only are they a highly credible source, they likewise have a disproportionately high chance of converting. Hearing about a positive outcome achieved from engaging with your organisation is arguably the most powerful marketing collateral out there. “9 out […]

Jacob Goodwin -

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The Importance Of Testimonials

Nothing can match glowing testimonials for potential positive impact. As a customer, it’s one thing hearing about how amazing an experience can be, or how great an impact a solution can have, from the provider. Of course they’re going to say that. Yet receiving that exact same message, this time from a happy client, takes […]

Jacob Goodwin -

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