Anthill Blog
Actionable Insights to Accelerate Growth
JT Ellis & Anthill: Case Study
JT Ellis is a long-established British furniture manufacturer specialising in kitchens, bedrooms, and bathrooms. They primarily serve the contract and project markets, including: Housebuilding, High-rise apartments, Purpose-Built Student Accommodation (PBSA) and Hotels and Care homes. They also craft made-to-order bathroom furniture for independent retail showrooms. “At every stage, Anthill took the time to understand our […]
What are Offline Conversions and why it’s important to use them with Google Ads
In this guide we will explore offline conversions and why they are important if you use Google Ads and your sales are converted offline. What are offline conversions? For large ticket purchases such as a Kitchen, Bathroom or Bedroom, the journey often starts with an enquiry on the website. Following this enquiry, many telephone calls […]
5 Tips to Improve Your Sales Process and Increase Lead Conversion Rates
We need more leads is a common request from most sales teams. While lead generation is certainly important, ensuring that your sales process is working effectively should always be the primary focus. Once you have a consistent and scalable sales process, ensuring that all opportunities are maximised, you can then increase the volume of leads […]
Fired Earth & Anthill: KBB CRM Case Study
Fired Earth partnered with Anthill to streamline customer interactions, empower staff, and ensure all customers receive a consistently excellent experience. Fired Earth is known for its premium tiles, paint, and home interiors. With a reputation built on quality and design, delivering consistent, high-level service across it’s 28 showrooms is critical. The Challenge As the business […]
Why integrate your ERP system with Anthill?
ERP systems are central to how businesses manage quotes, sales, and fulfilment – but when it comes to visibility, coordination, and driving optimal user behaviours, they often fall short. Most ERP platforms are optimised for storing and processing transactional data, not for driving real-world activities, decisions, and collaboration. That’s why many businesses struggle with: Anthill […]
The Kitchen Store & Anthill: Case Study
The Kitchen Store are a Kitchen Retailer based in the south of England. They have four showrooms selling German and British kitchens. Watch the video below to learn first hand about their experience using the Anthill platform. There are lots of fixes that Anthill provided, the biggest being invoicing. Designers can now get on with […]
Tile Giant & Anthill: Case Study
Anthill have collaborated with Tile Giant to enhance their sales process, streamline quote management, optimise trade activity and provide a new single customer view. With over 80 stores across the UK, Tile Giant are driven by a desire to provide a fantastic range of tiles, flooring and personal one to one service. Here’s a brief […]
Why Disconnected Systems Are Destroying Your Customer Experience
9 times out of 10, disconnected systems are more of a hindrance than a help. With any insight provided overshadowed by the difficulty either accessing or actioning the output. Instead of providing insightful business intelligence, a disparate tech stack can create information silos; driving down efficiency as time is lost reconciling data and resolving inaccuracies. […]
10 Tips For Choosing The Right CRM For KBB Sales Effectiveness
Choosing a CRM is a major decision that will impact upon every aspect of both your sales performance and customer management. The right CRM allows your team to perform more efficiently and more effectively. By contrast, choose the wrong CRM and not only will you sink a lot of time and money into an inappropriate […]
Why Staying Competitive Means Investing In Technology
Staying competitive, and finding new ways to stay ahead of the curve, should sit at the forefront of every business owner’s mind. The common challenge though, is identifying the how. The means by which you can become your industry’s leader. Innovation, and correctly identifying the right consumer trends to jump on, are part and parcel […]